Partnered with tastemaker TyLynn Nguyen to produce elevated creative assets that seamlessly complemented the brand’s larger seasonal campaigns. Deployed across website, organic social, email, and paid Meta advertising, the imagery drove strong commercial performance—yielding a 2.3% Meta CTR, a $529 Average Order Value (AOV), and 34 direct ad purchases. Combined with sales driven via targeted email marketing, the content strategy delivered a 122% total ROI for the brand.